![]() These playlists can have millions of followers, and typically cover a genre (for example “R&B UK”) or showcase new music (a well-known example being the “New Music Friday” playlist). These are playlists containing tracks chosen by Spotify’s in-house editorial team - you can identify these by a little Spotify logo in the top-left corner of the playlist’s cover image. Spotify’s ‘Release Radar’ playlist is updated every Friday with up to two hours of new or relevant tracks from artists that you’ve shown interest in. Songs on Spotify’s this playlist are included based on the genres preferred by listeners - i.e., if you listen to a load of jazz, Spotify is more likely to include jazz tracks on your Spotify Mix playlist. Songs on Spotify’s ‘Discover Weekly’ playlist, released every Monday, are included based on a user’s personal listening history and that of other Spotify users with the same taste in music. Important Spotify algorithmic playlists include: The algorithm - a computer program, basically - takes note of how many people save your music to their Spotify libraries or playlists (as well as the number of followers you have), and uses this data to determine whether or not to place your songs on one of its algorithmically-generated playlists. Algorithmic playlistsĪs the name suggests, these are playlists created automatically by Spotify’s algorithm. ![]() The number of followers each will have for their playlist can vary massively: you could be talking about a mate with five people following his/her playlist, or a brand like Pitchfork with a playlist followed by thousands. These are playlists created and run by any of the millions of of Spotify users out there - for example, an individual, an artist or a brand. Regardless of how your song gets placed, Spotify playlists are a helpful promotional tool that all artists show know how to navigate when releasing new music.Before looking at the strategies and tactics involved in getting on a Spotify playlist, it’s a good idea to familiarise yourself with the different types of playlists in existence.Īs you might expect, these are playlists created and curated by you. If all else fails, you can put your music onto your own playlist and make sure that they can be found in search, or collaborate with friends, fellow artists, and fans to share your music on playlists. You can also pitch to independent playlist curators. If Spotify selects your song, you get an email notification saying so, however if not there are still many ways to get your song on a playlist! Third party submission services such as SubmitHub are great ways to get your music out there. However, it serves as a huge source of exposure if you are to find yourself on a playlist. ![]() Signed artists usually don’t have to worry about this part, but as an independent artist you’re your own manager, so be sure to handle this as soon as it becomes available.Īn important thing to note is that submitting to these playlists does not guarantee you a spot. Make it known to these curators that you are also working towards your music’s success. You can describe any featured artist, your drivers for releasing the song, and even your marketing plan for the track’s release. Write up a few sentences about what sets your music apart and why people will want to listen to your track.
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